Neuromarketing for Cybersecurity Vendors Getting heard in cybersecurity marketing has gotten exponentially harder as the "word cloud" of acronyms in cyber…cybertheory.io Getting heard in cybersecurity marketing has gotten exponentially harder as the “word cloud” of acronyms in cyber marketing has inundated the marketplace. Researchers suggest that the number of ads alone is up tenfold in the last 30 years from 1,600 to more than 10,000 ads per day! That means people…

Perceptions of Risk Why we seldom agree on Risk The topic of risk is hotly debated among and between risk professionals and executives responsible for managing risk in all organizations. Discussions of risk are fraught with a range of emotions and baggage for various reasons the majority of us seldom fully understand because each side often starts with their…

Enterprise Risk Management (ERM) has become a popular new management fad as more companies and oversight professionals seek ways to manage a growing portfolio of risks. …

Gaps in Audit Risk guidance: Materiality and Audit Risk Internal audit plays a key role in the oversight of a host of risks across the enterprise for many organizations. The role of risk management is largely defined by each organization; however, today’s regulatory environment has raised demand for more assurance…

Please excuse the sexist title, “economic man”, this term was coined at the turn of the 19th century to denote an error in judgment. Homo economicus is Latin for “economic man”, a risk that seldom, if ever, appears in a risk inventory nor is listed as a strategic objective to…

The COSO ERM framework has become the most popular risk framework globally, but there is one thing wrong with it… there are no effective ways to measure COSO ERM framework’s contribution managing risks. …

Enterprise risk management (ERM) is the practice of assessing the full spectrum of risks that impact organizational performance. ERM has been around for 18 years and was first formalized by the Committee of Sponsoring Organizations of the Treadway Commission (COSO) in 2004. Coincidentally, the rise of ERM emerged 2 years…

The Truth about marketing risk solutions in GRC The public is not aware of a huge market in risk solutions used by risk, compliance, audit and IT professionals globally. There is no agreed upon metric to measure the size and growth of the GRC marketplace, which is an acronym for…

This book combines a multi-disciplinary body of work into the first fully articulated cognitive risk framework for enterprise risk management and cybersecurity. Case studies illuminate the root cause of corporate failure, human behavior and decision-making as well as new concepts to mitigate cognitive risk. This book uproots the foundation of…